Rhetorical Devices for Vrooman’s Rhetoric Class

 

 

 

 

 

schemes

1) orthography

emoticon

Textual animation of facial emotion.

:-)     ;-)     8|     >-{     (^o^)     (^_~)     o_0

wiki

 

acronym

Abbreviations using initial letters.

CEO, DNA, GTL, K9, w/o, lolbrb, IMHO, lulz

wiki

 

l33tspeak

Alphanumeric substitution and intentional misspelling.

Se7en, pwnedkewl, |\|3W|3, w00t, sk1llz,

wiki

 

portmanteau

Word blends.

FedEx, ginormous, blaxploitationBrangelinaTwihard

b

2) error

tmesis

A word is separated into two parts, with an insertion.

abso-bloody-lutely, a whole nother

wiki

 

spoonerism

A switching of corresponding sounds.

go help me sod, our shoving leopard

b

 

enallage

Intentional grammar misuse.

We was robbed! –J Jacobs

a (p. 471)

3) alliteration

consonance

Repetition of consonant sounds.

Progress is not a proclamation nor palaver –WG Harding

a (p. 472)

 

assonance

Repetition of vowel sounds.

I have seen/ The old gods go . . .  –C Sandberg

a (p. 466)

4) hyperbaton

parenthesis

Insertion of an interrupting verbal unit.

There is even, and it is the achievement of this book, a curious sense of happiness . . . –N Mailer

a (p. 466)

 

anastrophe

Inversion of usual word order.

Strong am I with the Force –Yoda

a (p. 468)

5) omission

ellipses

Omission of words implied by context.

Rape is the sexual sin of the mob, adultery of the bourgeoisie, and incest of the aristocracy. –J Updike

a (p. 469)

 

asyndeton

Omission of conjunctions

Venividivici. (I came, I saw, I conquered) –Caesar

b

6) emphatics

diacope

Emphatic repetition after an intervening phrase.

We give thanks to thee, O God, we give thanks –Psalm 75:1

b

 

epizeuxis

Repetition of one word

Words, words, words –Hamlet

b

 

enumeratio

Detailing parts or arguments.

Who’s gonna turn down a Junior Mint? It’s chocolate; it’s peppermint; it’s delicious. –Kramer

b

 

scesis onomaton

A string of generally synonymous statements.

May God arise, may his enemies be scattered, may his foes flee before him –Psalm 68:1

a (p. 476)

7) arrangement

climax

Ordered by increasing importance.

Good night, good luck, a merry Christmas, and God bless all of you. . . –F Borman

wiki

 

anticlimax

Ending a climactic structure with something of less importance.

He has seen the ravages of war, he has known natural catastrophes, he has been to singles bars. –W Allen

a (p. 470)

8) repetition

polysyndeton

Liberal use of conjunction.

And the people did feast upon the lambs and sloths and carp and anchovies and orangutans . . .-Monty Python

a (p. 472)

 

anaphora

Repetition of words at the beginnings of successive clauses.

We shall fight on the beaches, we shall fight on the landing grounds, we shall fight . . . –W Churchill

a (p. 473)

 

epistrophe

Repetition of words at the ends of successive clauses.

When I was a child, I spoke as a child, I understood as a child, I thought as a child –1  Cor. 13:11

 

 

a (p. 474)

 

epanalepsis

Repetition of a word at the beginning and end of a clause.

Common sense is not so common. –Voltaire

a (p. 475)

 

anadiplosis

Repetition of the last word of one clause at the beginning of the next.

Talent in an adornment; an adornment is also a concealment. –F Nietzsche

a (p. 463)

9) parallelisms

parallelism

Similarity in structure in phrases or clauses.

. . . which will banish his vacillations and uncertainties, purge his unneeded influences, and perfect his native gifts for language, landscape, and portraiture. –LE Sissman

a (p. 464)

 

isocolon

Parallelism with a similar number of words or syllables

For the end of a theoretical science is truth; but the end of a practical science is performance. –Aristotle

b

 

tricolon

Isocolon with three parts

That government of the people, by the people, and for the people shall not perish fm the earth –A Lincoln

a (p. 464)

10) balance

antithesis

Juxtaposition of contrasting ideas, often in parallel structure.

That’s one small step for man, on giant leap for mankind. –N Armstrong

a (p. 477)

 

antimetabole

Repetition of words, in successive clauses, in reverse grammatical order.

Ask not what your country can do for you; ask what you can do for your country. – JF Kennedy

a (p. 478)

 

chiasmus

Reversal of grammatical structures in successive clauses.

His time a moment, and a point his space. –A Pope

 

 

 

 

 

tropes

1) comparison

metaphor

An implied comparison.

I am the bread of life –John 6:35

a (p. 479)

 

simile

An explicit comparison.

He was like a cock who thought the sun had risen to hear him crow. –G Eliot

a (p. 480)

 

synecdoche

A part stands in for the whole.

Give us this day our daily bread. –Matthew 6:11

a (p. 481)

 

metonymy

Substitution of an attribute or suggestive word.

“Houston, we have a problem.” –J Lovell

a (p. 491)

a (p. 492)

2) oxymorons

. . . as paradox

A combination of normally contradictory terms

deafening silence, safe risks, sweet sorrow, irregular pattern

 

 

. . . as a pun

A combination of terms designed to communicate a potential contradiction

jumbo shrimp, military intelligence, British cuisine

a (p. 482)

3) puns

antanaclasis

Repetition of a word in two different senses.

If we don’t hang together, we’ll hang separately. –B Franklin

a (p. 482)

 

paronomasia

Use of words which sound alike but have different meanings.

Atheism is a non-prophet institution –G Carlin

a (p. 483)

 

zeugma/syllepsis

Use of a word understood differently in relation to other words.

I got a part-time job at my father’s carpet store, laying tackless stripping and housewives by the score. –W Zevon

wiki

 

paraprosdokian

The latter part of a sentence causes the audience to rethink the first part.

I haven’t slept for ten days, because that would be too long. –M Hedberg

a (p. 485)

3) substitution

anthimeria

Substitution of one part of speech for another.

I’ll unhair thy head. –Shakespeare

a (p. 485)

 

periphrasis

Substitution of a proper name for a descriptive phrase of vice versa.

She’s a Pollyanna. That’s so Raven. He Kanyed her moment.

a (p. 485)

4) personification

prosopoeia

Investing objects or abstractions with human qualities

The ground thirsts for rain –Shakespeare

a (p. 487)

 

apostrophe

Addressing the prosopoeia

Where, O death, thy sting? Where, O death, thy victory? –1 Cor. 15:55

b

5) exaggeration

hyperbole

Using exaggerated terms for effect.

I haven’t moved for five thousand years. –TB Aldrich

a (p. 487)

 

auxesis

Magnifying the importance of something by using a disproportionate name.

a fashion disaster, an eruption of feeling, calling a scratch a grievous wound

a (p. 487)

6) understatement

litotes

Using understatement for effect.

Last week I saw a woman flayed, and you will hardly believe how much it altered her appearance for the worse. –J Swift

a (p. 488)

 

meiosis

Diminishing the importance of something by using a disproportionate name.

calling a war a spat or a tiff, calling the Civil War “the recent unpleasantness”

b

7) apophasis

euphemism

Substitution of innocuous-seeming words for something unpleasant.

adult beverage, collateral damage

a (p. 482)

 

paralipsis

Invoking a subject by denying that it should be invoked.

I don’t even want to mention the student’s tendency not to read this far into obscure charts of rhetorical terms.

wiki

8) profanity

blasphemy

Disrespectful use of religious language

Damn, Jesus H. Christ, God

sv

 

body taboos

Use of rude words for body functions and/or sex.

Piss. Shit.

sv

 

intensifiers

Suggests a strength of feeling but no unique meaning.

“That was bloody terrible.” “Fucking awesome.”

wiki

 

minced oath

An altered, “polite,” form of profanity

fricking, shoot, heck, dang, crickey, darn, gosh

a (p. 489)

9) irony

antiphrasis

Verbal irony of patent contradiction.

Thou wilt be condemned to everlasting redemption for this –Shakespeare

b

 

epitrope

A pretend concession.

Go right on ahead and hit an eighty year-old man—that’s about all you’re able to do, with your big college education –C Beaumont

wiki

 

sarcasm

The use of antiphrasis in mockery.

What a niiiice shirt.

a (p. 488)

10) question

erotema

Asking a rhetorical question.

What obligation lay on me to be popular? –E Burke

a (p. 488)

 

anthypophora

Asking and then answering a rhetorical question.

"But there are only three hundred of us," you object. Three hundred, yes, but men, but armed, but Spartans, but atThermoplyae: I have never seen three hundred so numerous.—Seneca

b

 

aporia

Engaging in a mock debate with a series of rhetorical questions.

I am at a loss where to begin. Shall I relate how your father Tromes was a slave in the house of Elpias, who kept an elementary school near the Temple of Theseus, and how he wore shackles on his legs and a timber collar round his neck? or how your mother practised daylight nuptials in an outhouse next door to Heros the bone-setter, and so brought you up to act in tableaux vivants and to excel in minor parts on the stage?

visual

1) color

hue

The identification of the colors.

http://netdna.webdesignerdepot.com/uploads/color/hsv-samples.jpg  

c (p. 39)

 

value

The lightness or darkness of a color.

c (p. 39)

 

saturation

The purity or vividness or depth of a color.

 

2) light

high contrast

Bright lights and dark shadows.

https://lh6.googleusercontent.com/_JnYdydEJQ3g/TaZsGRNyosI/AAAAAAAAOXs/G0p0l2e1emE/The%20Third%20Man-12.jpg

 

http://www.perioddramas.com/images/meet-me-in-st-louis.jpg

 

 

low contrast

Little difference between darks and lights. Pleasant. Little shadow.

http://4.bp.blogspot.com/-oVhUucIkjW8/Tx2RjPSy-cI/AAAAAAAAA_M/efMfxJ5BxvE/s1600/harry+sally.jpeg

 

http://1.bp.blogspot.com/-PjSWL5gE8UA/TbgWfgXwmtI/AAAAAAAAGtw/YmhjWl_YiCo/s400/audrey-sabrina-close-up-white-hat-and-hoop-earrings.jpg

 

3) perspective

flat

No illusion of depth

http://www.paintinghere.com/UploadPic/Henri%20Rousseau/big/The%20Dream.jpg

c (p. 40)

 

geometric

An illusion of depth and space.

http://4.bp.blogspot.com/-xsTV1B8Kmrc/Tck5Y3bWyWI/AAAAAAAAAC0/yVDe6vgkg1Q/s1600/perspective-street_corner.jpg

 

4) diagonals

balanced

The image is symmetrical and stable.

http://i.ytimg.com/vi/i8wLNHYC-eE/0.jpg

http://mv.vatican.va/1_CommonFiles/z-patrons/Restorations/Restorations_01.jpg

 

 

oblique

The image seems unstable and pulled to the side.

http://designingquests.com/blog/wp-content/uploads/2008/10/de-chirico-melancholy-and-mystery-of-a-street.jpg

c (p. 49)

5) space

open

The tops and sides seem empty.

https://yify-movie.com/images/screenshots/lawrence-of-arabia/1962/720p/large/movie-scene3.jpg

c (p. 49)

 

closed

The tops and sides feel enclosed, trapped.

http://www.leninimports.com/caligari31.jpg

d (p. 43)

 

empty

There are few figures in the frame or is much white space.

http://th00.deviantart.net/fs10/PRE/i/2006/098/b/f/Absolut_Vodka_by_madamgemini.jpg

d (p. 43)

 

full

The frame is dense with figures.

http://www.penwith.co.uk/artofeurope/bosch_garden_earthly_delights.jpg

d (p. 53)

6) focus

grounding

Is there a foreground, middleground and background, as in traditional Eurpoean art, or is it compressed?

http://www.takegreatpictures.com/app/webroot/content/2010_images/2006/08/21/citizen_kane_2.jpg

 

vs

 

https://i.imgur.com/Z1X7S.png

c (p. 45)

 

focalizers

Are figures or colors or spaces used to pull the eye across the image?

Blue and the pointing gestures: http://upload.wikimedia.org/wikipedia/commons/b/b0/Masaccio7.jpg

c (p. 49)

7) angle

high angle

Are we looking down on them?

http://3.bp.blogspot.com/_3mwsk94satQ/SR9DRQxcQNI/AAAAAAAAAF0/yEw-QL7R4NY/s400/sherman+untitled+film+still+11.jpg

c (p. 49)

 

low angle

Are we looking up to them?

http://www.seriouswheels.com/pics-1970-1979/1971-Dodge-Challenger-RT-Muscle-Car-By-Modern-Muscle-Front-Angle-Low-1920x1440.jpg

c (p. 49)

 

eye-level

Are we even with them?

http://images2.fanpop.com/images/photos/5500000/star-trek-2009-star-trek-2009-5590533-1423-606.jpg

d (p.37)

8) implied distance

long shots

Is the subject larger than people? (Buildings? Can you see their feet?)

http://3.bp.blogspot.com/_Fkf6XTKxhKI/TK2xEXg2aQI/AAAAAAAAKYY/BK1gcCOC-Yc/s640/sound-of-music.jpg

d (p.37)

 

medium shots

Is the subject people in interaction (Are they about waist up?)

http://webomatica.com/wordpress/images/movies/annie-hall.jpg

d (p.37)

 

close-ups

Is the subject one person’s face?

http://2.bp.blogspot.com/_Ry2DLKGK9lA/R971WEYNVVI/AAAAAAAAAaY/ZKlEK4Jo2Uo/s400/belloq.jpg

wiki

9) figures

representationality

To what extent does the image show “things” we can identify?

http://www.sheilaomalley.com/archives/norman1.jpg

 

vs.

 

http://maryadamart.com/Images/Picasso_Guitar_Player_1910_artchive_40pc.jpg

wiki

 

abstraction

How realistic are the things?

https://s-media-cache-ak0.pinimg.com/originals/47/1e/ab/471eabb12093bfdd3045a6ebe22d824b.jpg

 

vs.

 

http://lh3.ggpht.com/__dzIty4-hYI/SW0CH5ACkMI/AAAAAAAABYI/4AtBJ6j-Wlk/bone3.jpg

wiki

 

self-referentiality

Do the brushstrokes or lines or photographic artifacts call attention to themselves?

http://www.artyfactory.com/art_appreciation/art_movements/art%20movements/impressionism/van_gogh.jpg

 

http://i.dailymail.co.uk/i/pix/2012/04/18/article-0-12A627DB000005DC-631_964x629.jpg

 

10) genre

style

Does the image fit into a particular “ism”?

http://www.ibiblio.org/wm/paint/auth/monet/waterlilies/monet.wl-green.jpg

 

http://www.myfavoriteapple.com/wp-content/uploads/2011/12/iPodposter.jpg

 

 

icons

Are there key symbols or characters that call to mind a narrative or genre?

http://2.bp.blogspot.com/-N89pY7Xzi9w/T7k-LDueeuI/AAAAAAAABhw/jFkiL7bDP60/s1600/Picture%2B1.png

type

1) stroke-height ratio

How thick are the lines in the type in comparison to the height of the letters?

http://www.designfreebies.org/wp-content/uploads/2009/04/typeface-ratio.jpg

e

2) stoke weight

How varied are the weights of the different strokes? (What are the thickness differences between various marks in a letter?)

http://www.jean-mcintosh.com/009/images/transitional_stroke-width.gif

 

3) style

Bold?

 

http://www.tradebit.com/usr/fonts-shop/pub/9002/8620FuturaExtraBold-typography12252Pic.jpg

 

 

Italic?

 

http://image.linotype.com/samples/text/46734.gif

 

 

Narrow?

 

http://www.microsoft.com/typography/fonts/images/Arial-Narrow.png

 

 

Condensed?

 

http://image.linotype.com/samples/text/173717.gif

 

 

All caps?

 

http://0.tqn.com/d/desktoppub/1/G/R/D/def-allcaps.gif

e

4) x-height

What is the ratio of the height of the letter to the height of the ascenders (the upstoke in a or band descenders (the downstroke in a p or q)?

http://img.tfd.com/cde/TYPEFACE.GIF

e

5) counters

hmnu (aperture)

How do these bowl-like spaces relate to each other in the typeface and how do they relate to other faces?

Compare http://thetubesareclogged.files.wordpress.com/2010/01/times-new-roman-bold_big.jpg withhttp://www.microsoft.com/typography/fonts/images/Bookman-Old-Style.png

e

 

bdpg

How do these enclosed spaces relate to each other in the typeface and how do they relate to other faces?

In most fonts they are all the same. But look at this: http://font.downloadatoz.com/download/imgs/p/r/i/Pricedown-lower.png

 

6) emphasis

Color?

 

http://reihesieben.de/wp-content/uploads/2011/02/scream-4poster.jpg

 

 

Underlining?

 

http://islandeat.files.wordpress.com/2010/11/crabbie-alcoholic-ginger-beer-ad-10-10.jpg

 

 

Animated?

 

http://www.webdesign.org/img_articles/13108/anim_text_16.gif

e

7) family

script

Approximating handwriting

http://www.myfonts.com/images/email-content/sp-200511/sloop_big.gif

e

 

serif

Lines to link the reading of letters.

http://www.type.co.uk/images/imgs/organonseriffamimage560_665.gif

e

 

sans serif

Without serifs.

http://acclaimscreenprinting.net/images/sansserif.gif

e

 

novelty

Created for a specific effect but hard-to-read.

 

http://www.fontriver.com/i/fonts/avengeance_heroic_avenger/avengeance_heroic_avenger_specimen.jpg

e

8) spacing

tracking

Spaces between letters along a line of text (manipulated relatively evenly)

http://7.mshcdn.com/wp-content/uploads/2011/11/500px-Tracking_vs_Kerning-wikimedia.jpg  

 

http://school.tatoland.com/illustrator/pix/letterspacing.gif

 

http://mistyhilltops.com/wp-content/gallery/kerning-tracking/110405-BTS-Kerning-Tracking.jpg

e

 

kerning

Spacing between two letters (often different between different kinds of letters).

e

 

leading

Spacing between lines of text.

http://babynounce.com/blog/wp-content/uploads/2009/03/leading.gif

e

9) family

What historical grouping does the font belong to and how typical is it or that grouping?

Old style, transitional, humanistic, modern, gothic, Bauhaus, etc.: http://www.jean-mcintosh.com/dmis004/type1.html

 

10) legibility

The font itself

 

http://aycanarinva301.files.wordpress.com/2010/10/yale11.gif?w=300&h=200&h=200

 

 

Copy issues

 

http://farm1.static.flickr.com/2/3855769_b5690c46ac.jpg

 

 

 

 

 

a=Corbett, E. (1971). Classical rhetoric for the modern student. NY: Oxford.

b=Burton, G. (2007). Silva rhetoricaehttp://humanities.byu.edu/rhetoric/silva.htm.

c=Rose, G. (2001). Visual methodologies. London: Sage.

d=Phillips, W. (1999). Film: An introduction. Boston: Bedford.

E= n.a. (n.d.). Typographer’s glossary. http://www.fontshop.com/glossary/.